British Heart Foundation

For more than ten years, we have worked closely with the British Heart Foundation on creating signage for their high street stores. Our work includes providing fascia signage for each shop’s exterior, as well as window graphics, promotional logos and directional signage for the interiors.

Each of the 580 or so stores that we work with throughout the UK, including Scotland and Northern Ireland, presents individual challenges. For example, their Plymouth furniture and electricals store occupies a circular building and requires curved signs.

We have also helped the charity to minimise costs by completing a successful value-engineering exercise. The charity challenged us to find a cheaper way of manufacturing their signs. We explored different materials and manufacturing techniques and succeeded in cutting their costs.